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New app brings Christmas cheer to Crown Point
Monday 7th November 2016 @ 14:15 by Tom Greggan
Denton & Audenshaw News

Shoppers in Denton will soon have the chance to experience a free virtual treasure hunt at Crown Point North as it brings a new augmented reality game – ‘Freezy’s Christmas Adventure’ – to the town for the first time this Christmas.

The centre has been selected to trial the technology by British Land, owner of Crownpoint, as it prepares to gear up for the busy festive period.

By downloading a simple app to a smartphone or tablet, families will be transported to a magical winter wonderland and asked to help friendly snowman, Freezy, and his friends overcome obstacles and find presents hidden around the shopping centre.


There are five levels to complete and on completion players can enter a prize draw to win weekly prizes such as iPad Minis and a host of this year’s most popular Christmas toys.

Colin Gilligan, Regional Centre Manager at Crownpoint, said: “We love this time of year – there’s always a brilliant atmosphere amongst our shoppers and retail staff as everyone gears up for Christmas.

“We’re really excited to bring this new technology to Crownpoint. It’s a fun, safe and memorable game that should help families to get into the festive spirit – and enhances and enlivens the experience for visitors!”

The game launches at Crown Point North today (Monday 7th November) and is free for all shoppers to download from Apple and Android app stores. Children must be accompanied by an adult.